Dogfood
Definition
Dogfood (or “eating your own dogfood”) refers to the practice of a company using its own products or services internally to demonstrate confidence in their quality and functionality. It’s a way of testing and showcasing that the company believes in what it offers, by being its own customer.
Translation →
Translation
When a company says, “We believe in our product so much, we’re using it ourselves”—basically, proving you’re not just selling something, but you’re willing to live with it, too.