Flywheel

Definition

Flywheel refers to a business model or strategy where momentum builds gradually over time, with each successful action reinforcing the next, creating a self-sustaining cycle of growth. This concept is often used in marketing and customer acquisition strategies.

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Translation

The slow-but-steady plan where each little win is supposed to make things spin faster—eventually. Think of it like pushing a giant wheel uphill and hoping it starts rolling on its own before you run out of steam.