Value-Added

Definition

Value-Added refers to the additional features, services, or benefits that a company provides to enhance a product or service, making it more valuable to customers compared to the basic offering. For example, a SaaS company might offer free training, premium customer support, or exclusive features to increase the product's appeal beyond its core functionality.

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Translation

The extra stuff companies throw in to make you feel like you’re getting a better deal, even if it’s just a shiny bonus that doesn’t actually change much.